High-visibility showroom demonstrates products on a grand scale

Specialty Fabrics Review | May 2009

Las Vegas is all about big, bright and flashy, an excellent setting for a company that prints and installs digital film wraps for cars, trains and even buildings. GatorWraps, a growing business in Las Vegas, Nev., recently opened a new high-visibility showroom to demonstrate its products on a grand scale.

“Advances in digitally printable films have allowed us to expand our services to wall graphics and building wraps,” says Rod Voegele, president of GatorWraps. Company senior designer Percy Gruber developed colorful wall graphics for the new facility, using Avery Graphics MPI 2611 Wall Film. “New products like MPI 2611 are easy to install and remove, yet are still affordable.”

GatorWraps works with customers as far away as Dubai, South Africa and China; colorful and mobile vehicle graphics are increasing in popularity as a marketing tool. The company recently installed wraps on the Kasey Kane NASCAR vehicle fleet for a Budweiser commercial shoot in Fontana, Calif. For more information, visit www.gatorwraps.com.

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