Ron Houle works for defense procurement funding at the highest levels of U.S. government.
Global economic crisis and changes in water-sports participation have reduced demand.
Finding the best way to make your website generate profit and inform potential customers.
It can be done—sort of—but watch out for the downside.
Marine fabricators discover how working together has benefits for both.
Your company, and your products, should have a distinct identity for your customers.
Selling products and services to the U.S. government? It’s a big market, and potentially a very lucrative one.
The branding battleground moves to customers’ hearts.
New tech provides an added punch.
Strategies that are paying off in today’s marketplace.
Companies in the banner and signage industry adapt to the prevailing business climate.
The best strategies to use when you’re trying to sell retractable awnings.
Jim Miller experiments with improbable concepts until they become a reality.
Business events and trade shows offer one of the best opportunities to make yourself known.
Each effort should include an element of the other.
Achieving sustainability is not a one-time event, but a continuing process. Developing and committing to sustainable practices through designing sustainable buildings, shade products, smart textiles, and manufacturing systems continues to be at the forefront of the worldwide consumer marketplace.
Our impact on the environment has become a major consideration and is driving efforts in the construction industry to be eco-responsible in mineral extraction, materials and component manufacturing, and building infrastructure development. These developments are creating market opportunities for designers and builders of environments.
Corporate leaders are instigating key sustainability initiatives through their own organizations and their markets. Company executives are reporting big rewards for their efforts from their employees, communities, business partners and shareholders.
IFAI Expo continues its leadership in this area with custom-designed educational programs that provide business leaders a platform for addressing sustainable trends, materials, technologies and practices that support business growth. Join the specialty fabrics industry as it convenes at this year’s IFAI Expo, Oct. 27-29 in Orlando, Fla.