New product line designed for event market

March 1, 2008  |  Graphics

Moss, Inc., Chicago, Ill., has launched Moss Events!, a new product line designed specifically for the event market. The new line includes columns, walls, arches, themed backdrops, and functional décor, all available for rent or purchase. Themed photographic backdrops, available in 26 differe…
Sustainable soft signage leads to profit

March 1, 2008  |  Graphics

By Lynn Krinsky and Patti Williams The digital printing of textiles has been going on since the mid-90’s with electrostatic (e-stat) and ink jet printers, either by direct printing (in the case of ink jet) and via dye sublimation transfer (ink jet and e-stat). Today, advances in ink jet printe…
Matching fabrics to printers for eco-conscientious customers

March 1, 2008  |  Features, Graphics

Partnerships make for profitability in the recycling loop. By Jon Weingartner and Paul Maddrell There are today a number of fibers used for fabric substrates that can be considered environmentally friendly. The most common ones are bamboo, organic cotton, corn-based fibers, and recycled polyester fi…
The finesse of post-print finishing

March 1, 2008  |  Features, Graphics

Proficiency in post-print finishing is a balance of art and science. By Jeff Sanders with technical assistance provided by Mike Sanders It has often been said that digital fabric printing is 50 percent science and 50 percent art. It is in the area of post-production finishing that this maxim is most…
Wayfinding attracts sign companies

March 1, 2008  |  Features, Graphics

From high profile sports, to airports and hospitals, sign companies thrive in this niche architectural market. By Jamie Swedberg The word “wayfinding” means exactly what you’d think it might mean: it’s the process people go through when they’re orienting themselves in a…
Using color

March 1, 2008  |  Graphics

Color speaks first to the audience. By Sara Klomp Color plays an important visual role in communication, because it speaks to us in subtle but powerful ways. Color delivers visual interest and can set a sense of order. Using too many colors can reduce readability. Colors should enhance and support a…
Olympus Flag & Banner seizes new opportunities

March 1, 2008  |  Graphics

By Lou Dzierzak Founded in 1893, Olympus Flag & Banner printed its first American flag in 1914. More than a century later, the company continues to respond to new business opportunities on the horizon. Located in Milwaukee, Wisc., Olympus Flag & Banner has embraced digitally printed fabrics …
Crisis management

March 1, 2008  |  Graphics

By Roy Katz The phrase “What if” is usually associated with financial spreadsheets; however, managers must carefully look at all aspects of their business and constantly ask themselves “what if…?” You can fill in the blanks, since all sorts of unplanned events happen a…
Printed foil scrim creates a fitting memorial

March 1, 2008  |  Graphics

By Janet Preus Just over a year ago, the Spanish royal family inaugurated a memorial to honor the victims of the March 11, 2004 terrorist bombing attack at three Madrid train stations. The blasts took the lives of 191 and injured 1,824 more. One might ask how it is possible to adequately represent t…
Industry professionals define “green”

March 1, 2008  |  Graphics

These answers indicate the real complexity of the issue. “This is a very complex and unclear issue. There are different levels of green. Obviously there are the three R’s: reduce, reuse, and recycle. Going green involves the product line and business practices—the company’s p…