Rosania takes a risk to expand products and improve processes

May 1, 2008

Sometimes the greatest risk and greatest opportunity for a company is in daring to imagine a different way of doing business. By Sigrid Tornquist “It’s easy to talk about change. It’s much more difficult to implement it,” says Robert Rosania, IFM, CPP, and CEO of Ehmke Manufacturing Co. Inc. When he joined Ehmke in 1993 …

Green roof manufacturers incorporate sustainable products

If it looks green, smells green and feels green, it must be green. Right? The answer, it turns out, is more complex. It is common knowledge that green technology has large positive environmental impacts: large-scale energy savings, runoff reduction and heat reduction among their chief assets. As green builders continue to define the standards and …

Positive strategies create competitive businesses

They cut your profits, bid for your jobs and entice your best customers with special deals and useless gimmicks. Those Other Guys. Whether your head-to-head competitors do business across town or across the ocean, their successes can bring you anxious days and sleepless nights if they’re coming at your expense. One nightmare that wakes business …

Spotting good leaders

April 1, 2008

Who runs your business when you’re away? Who gets that promotion to supervisor? How do you distinguish good leaders from good workers? These are questions about leadership—and you probably have too little time to think about it. So what do you do? Proceed on instinct? If you trust your gut, you’d better be right. Good …

Tailor your Web presence to bring in customers

March 1, 2008

Stephen Sibbald’s 15-year-old nephew washed boats for his uncle one summer, but he really wanted to work on the computer. Sibbald made him a deal: One boat-washing day earned one computer day. By the end of the summer, Scottie’s Canvas & Marine Outfitters in Fort Myers, Fla., had a Web site selling a $120, French-made …

Tax savings for ADA compliance

It has been 17 years since the Americans with Disabilities Act (ADA) was signed into law. Although many specialty fabric products businesses still fall short when it comes to making their businesses—and their business premises—ADA compliant, others have used the financial and tax incentives created to help ease the cost of complying with the ADA …

Meeting demand: A manufacturer’s perspective

By Holly O’Dell It wasn’t a tough sell for Aurora Specialty Textiles Group of Aurora, Ill., to board the green train within the last three to five years. “People are more aware now about environmental issues than they were a few years ago,” says Jeff Leagon, Aurora’s vice president, business development. “It was a combination …

Flame-resistant fabrics: Examine your options

Offer better customer service with information on the latest in FR qualities and regulations. By Holly O’Dell In many environments today, fire retardancy and flame resistance (FR) qualities are required for fabrics; in other cases, it is a desirable quality, at the least. For commercial and hospitality applications—for example, an awning used on an office …

IFAI Expo Americas 2010: Grow your business with product innovation

Compiled by Galynn Nordstrom, Janet Preus, Chris Tschida and Susan Niemi Dennis Paris of Tangerine Strategies LLC, business and marketing consultants, defines new product development as the creation of a product that will generate value for your customers vs. the competition. Revolutionary products change market behavior; evolutionary products add benefits or quality to the market. …

IFAI Expo Americas 2010: Social media opportunities

Compiled by Galynn Nordstrom, Janet Preus, Chris Tschida and Susan Niemi In the 1960s, television was the marketing medium, well suited to the promotion of big consumer brands to a public with greater buying power than ever before. But times have changed. As consumers deal with less discretionary income, they want a closer look than …