Special delivery

June 1, 2016  |  Editorial

Mass customization is defined online as a marketing and manufacturing technique that combines the flexibility and personalization of “custom-made” with the low unit costs associated with mass production—sometimes with the qualification added that the customization is intended to take place at …
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Market realities

June 1, 2016  |  Advanced Textiles, Markets

Smart fabrics technologies present unique opportunities—and challenges—to commercial product development. The growth of smart fabrics technologies and applications is no longer a curiosity; it’s the new reality of high-tech fabrics, and it’s gaining ground at an impressive pace. The size of …
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The digital marketing leap

June 1, 2016  |  Business, Marketing

Asking the right questions before choosing a digital marketing partner can save you time and money. There was a time when digital marketing could casually be left to employees who were interested in dabbling in online options. Now, however, digital marketing has grown up. Every business needs a plan…
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Skin-tight, skin right

June 1, 2016  |  Projects

Slide into a pair of Calzedonia cosmetic effect jeans, and the slinky, body-hugging design will showcase long legs to perfection. It’s what the jeans do after you take them off, however, that makes them an innovative investment in beauty. Calzedonia, a brand of Calin Group, based in Attica, Greece…
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How does SEG framing work?

June 1, 2016  |  Graphics, Markets

Most SEG framing is meant to be assembled at the site where it will be used, says Casey Ford, president and CEO with 40 Visuals in Spring Lake, Mich. “Current SEG framing is extruded aluminum and is designed to be able to assemble easily,” Ford says, “but if the SEG framing system is to provid…
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BrakePack has a cyclist’s back

June 1, 2016  |  Industry News, News

Urban cyclists, who routinely travel the streets with people who text, eat, argue, sleep, drink alcohol and smoke while driving, should be an endangered species. Over the past 15 years in the U.S., the number of people who commute to work via bike has increased 61 percent. During the same period, au…
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Italian courtyard transformed into border crossing

June 1, 2016  |  Projects

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Eco-solvent printer/cutters

June 1, 2016  |  Products

TrueVIS VG Series 54-inch and 64-inch printer/cutters combine innovative imaging technology with top production capability to create an advanced tool for producing vehicle graphics, banners, posters and displays, labels and decals, packaging prototypes and apparel heat transfers, among other product…
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Digital fabric printing responding to technical and creative demands

June 1, 2016  |  Features

As applications respond, the digital fabric printing industry is responding to the technical and creative demands of customers. Digital printing on fabrics has revolutionized a number of markets: trade show exhibits, event marketing, home décor, activewear, retail branding, architectural signage, o…
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A sharper image

June 1, 2016  |  Graphics, Markets

Versatility, flexibility and easy handling are making Silicone Edge Graphics increasingly popular in a variety of markets. Silicone Edge Graphics (SEG) systems have become extremely popular in the retail, exhibition and decor market segments for both frontlit and backlit applications. “Today I con…
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