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Additional services enrich relationships and bottom line
May 1st, 2019
Adding services to core offerings can provide a way to cement customers to your business, meeting more of their needs and strengthening your appeal—and bottom line—in the process. As an online retailer and wholesaler for upholsterers, sewers and DIYers, Sailrite offers a variety of tools, hardware, kits and other supplies, in addition to its proprietary […]
Added value experiences keep the customers around
July 30th, 2018
Delivering an added-value experience can help companies pull ahead of the pack, giving customers the incentive to return—while also elevating the business and the entire industry. It can be challenging to stand out from the scrum of companies clamoring for attention and business. More challenging still is inspiring the kind of loyalty that keeps customers […]