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Leadership and management: Both are necessary for success
April 1st, 2023
Leadership and management are closely related; however, despite often being spoken of in the same breath, they are certainly not synonymous. If we use those terms interchangeably, we tend to behave as if these roles are interchangeable and equivalent. Doing so means we miss critical components of excellence within our organizations. Destination vs. the path […]
How to sell and market during a pandemic
October 1st, 2020
By Madeleine MacRae Determining the best way to sell and, even more so, how to effectively and appropriately market your products and services at a time of such widespread uncertainty and deep market disruption can be a daunting task. As a leader during this unprecedented time, you have a lot on your plate. You have […]