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Shapewear company uses infused fibers for heating, cooling

March 1st, 2025

The Bluetag COOLING Collection from Popilush uses collagen from discarded oyster shells in its fibers to give its fabrics cooling and antimicrobial properties and include built-in shapewear. Image: Popilush Aiming to keep its customers comfortable whether they’re wearing a minidress in the winter or a long gown in the summer, Popilush, Williamsburg, Va., uses specialty […]

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