Filson, the Seattle, Wash.-based outdoor clothing and accessories brand and a Bedrock Manufacturing Company (BMC), has appointed Tim Bantle as president. In this role, Bantle will lead the next phase of growth and global expansion for the brand.
Bantle brings more than 20 years of experience in leading and growing brands within the outdoor apparel and equipment industries. He has been in a variety of leadership roles, and, most recently was CEO of Seattle, Wash.-based retailer Eddie Bauer.
Prior to his tenure at Eddie Bauer, Bantle served as general manager of VF Canada, where he oversaw brands such as The North Face, Vans, Timberland and Smartwool®. He also held senior executive positions at The North Face, where he served as global general manager for the lifestyle business unit; Black Diamond Equipment, where he served as managing director and Patagonia.
“Tim has an exceptional track record of developing strategic plans that drive long-term, sustainable growth while preserving the unique heritage of each brand he has led,” says Steve Katzman, CEO of BMC. “We are thrilled to welcome Tim to the Filson team and look forward to his leadership in guiding this iconic brand into new opportunities for growth and innovation.”
“With its beautifully curated product portfolio and immersive retail experiences, Filson represents a strong foundation for growth,” says Bantle. “I’m excited to collaborate with the team to bring Filson’s deep authenticity and distinctive products to a broader audience across the U.S. and around the world.”
For more information about Filson, visit www.filson.com.