Themed events: transforming venues, transporting guests
Every event offers opportunities and challenges, but this is especially true for those designed around a specific theme. On the one hand, having this kind of “outline” can be handy for kicking off the creative process. But on the other hand, themed events typically come with lots of moving parts, relying on details large and small to effectively deliver the experience. As a result, complex planning, tracking of deliverables and coordination with multiple vendors—as well as potentially lengthy installs and teardowns over sometimes difficult terrain—are generally required. In the following, we take a look at three very different themed events and what went into taking them from concept to reality.