Change your approach to promotional strategies

April 1st, 2010 / By: / Feature, Marketing

Promotional ideas that actually work. By Ron Rosenberg These are difficult times in the specialty fabrics industry, as in most industries. Customers are becoming more demanding; revenues are down; and promotional strategies that worked in the past aren’t as effective as they used to be. The good news: It doesn’t have to be that way. […]

 

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