Comfortable, functional wood-framed marketing

As summer approaches and outdoor bars, restaurants, pools and beaches gear up for fun in the sun, nothing gets attention like a comfortable chair made of fabric printed with color custom advertising. Tex Visions, Carlisle, Pa., manufacturer of display hardware and custom textile printing, recently introduced a line of comfortable natural beechwood collapsible chairs with the client’s identity or advertising on the backrest and seat.

Three different models, a deck chair, director’s chair and beach chair, carry the message. The frames are certified by the Forest Stewardship Council as eco-friendly wood from managed forests that provide environmental, social and economic benefits. Fabric selections include knitted and woven polyester and polyester silk, fastened to the chairs with hook-and-loop adhesive that can be adjusted for comfort. All models collapse with the print attached, making them easy to store and transport.