Leading interior sun control fabric manufacturer Phifer Inc. unveiled several fresh fabric offerings, its company website redesign and a sleek new SheerWeave brand mark at the International Window Coverings Expo in Las Vegas, Nev., Feb. 4-6.
Phifer’s newly redesigned website, www.phifer.com, features an attractive layout, lots of handy product information and more streamlined, user-friendly navigation. Application photos and close-up swatches of the fabrics have also been added.
Phifer recently debuted its new SheerWeave logo, featuring clean and modern lines with a focus on the future. The company presented several new sun control fabrics at IWCE, including SheerWeave Infinity2 1% and SheerWeave Style 7500. Infinity2 1% is the third option in the eco-friendly SheerWeave Infinity2™ range of 100-percent recyclable, PVC- and lead-free window shade fabrics. The new 1 percent open, full basketweave fabric joins 3 and 5 percent options in the sustainable window treatment line. Recently re-introduced, SheerWeave Style 7500, an economical option in the PVC-free blackout fabrics collection, combines texture with the soft hand of rich fabric for total light blockage.