A marketing deal between Glen Raven Inc., Glen Raven, N.C., manufacturer of the Sunbrella® performance fabric line, will bring the popular awning fabric into the pages of Southern Living magazine. A Southern Living Idea House under construction in Horseshoe Bay, Texas, will feature Sunbrella awnings in gardens, porches, outdoor dining areas and a boathouse. The magazine’s Custom Building Program features 200 elite home builders, and Sunbrella fabrics will be promoted to the program’s builders. Southern Living also features home-building plans for interested readers, and each plan packet will arrive with a Sunbrella brochure suggesting awning options.
Sunbrella® partners with Southern Living magazine
Industry News | June 1, 2011 | By: ATA
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