By Paula Rees
1. Early involvement by a specialist saves money and headaches.
“One of the biggest issues for our work,” says Rees, “is when we aren’t brought in early enough; then the solutions end up being applied instead of integral (not as attractive). Under these circumstances, cost obviously increases for a graphics project due to the need to tear things apart to add things like blocking, waterproofing, electrical, or the need to core-drill a beautiful finished plaza area to add structural posts, etc.”
2. Clients most often use our design services to:
> Create more identity.
> Soften a harsh architecture.
> Provide opportunities for expanded light/shade/shelter.
3. Fabric solutions are obviously much less expensive than steel and glass structures (even with replacement materials over time).