Specialty Fabrics Review interviews Ben Skoldeberg, co-founder and co-owner of Texas Sun & Shade

Interview by Sigrid Tornquist

What is your industry prediction?

The energy crisis and “green” movement will continue to create interest in our industry. More and more people will recognize the benefits of retractable awnings.

What is your business philosophy?

We want to be the company in central Texas that has the best customer service and the best product. We want to show people that we will take care of them.

What is your proudest moment?

When employees say that we’ve changed their lives for the better—and given them an opportunity.

What is your most helpful advice?

I read somewhere that when you find great people—hire them. We hire for integrity, and train for skill.

Sigrid Tornquist is the editor of Specialty Fabrics Review.