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Truck wraps promote Wreaths Across America program

Projects | February 1, 2019 | By:

Modagrafics wraps, installed with the Spedian system, were ideal for the Wreaths Across America promotion because the application system accommodates frequent seasonal advertising rotations. The partnership provided an easy, economical way for truckers to honor those who have made the ultimate sacrifice. Photo: Modagrafics.

Each December, wreaths are laid at Arlington National Cemetery as well as more than 1,400 cemeteries across the U.S. and abroad to remember fallen soldiers during the holiday season.

What began in 1992 as a gesture of respect by Morrill Worcester, owner of Worcester Wreath Company, Harrington, Maine, has developed into an annual nationwide tribute involving tens of thousands of volunteers coordinated through the nonprofit Wreaths Across America that Worcester and his wife Karen now run.

This year, the fleet services graphics provider, Modagrafics, partnered with Wreaths Across America to raise awareness of the project. It offered six graphic designs with a Wreaths Across America message for wrapping trailers.

The wraps were easy and economical to install using Modagrafics reusable Spedian Changeable Graphics System. With Spedian, graphics on both sides of a vehicle can be removed and replaced in less than an hour after prep. A dozen fleet companies adopted the graphics program and Modagrafics donated a portion of each sale to Wreaths Across America.

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