PremEx Solutions introduced their latest HP DuraVibe latex fabrics at the International Sign Association Expo in Las Vegas where they were well received. HP, after thoroughly testing, is embracing the fabrics for decor, with more offerings to come in the near future. DuraVibe was also praised in the HP Lounge at the 2017 Coachella Valley Music and Arts Festival, where festival-goers digitally designed and printed custom bandanas onsite using DuraVibe 100 percent cotton fabric for latex. DuraVibe specialty fabrics feature intense color vibrancy, fabric hand and durability. The DuraVibe Latex Fabrics offer HP Latex Gen3 Ink users a new vertical to produce décor fabric with an attractive profit margin.