TEXTILES.ORG
Creating the foundation for a successful project
April 15, 2025 | Business, Management
Ever get to the end of a long project that you and your team worked tirelessly at, having put in extra hours on the planning and drawing stages, meticulously worked on it in your shop, and then taken it out in the field only to find that it was done wrong? We’ve never gone through … <div><a…
Positive recruiting practices
April 1, 2025 | Business, Markets
As the recruiting manager for Made in the Shade Tent Rentals, I embody the first hurdle on the road to employment. If 100 people apply for one job, close to a quarter will make it to the first interview with me over the phone. Of that quarter, fewer than half will make it to an in-person interview. …
Traditional marketing vs. digital marketing in 2025
March 17, 2025 | Business, Marketing
When I was in business school in the ’80s, marketing and advertising was somewhat simple or traditional. You had the advertising mediums of print, radio and television, as was standard for the past 50 years. I still remember one of my professors telling me that cable TV was just a fad as we don’…
Four-dimensional leadership
February 1, 2025 | Business, Markets
Traditional leadership philosophies focus on what it takes for a leader to have sway over a team, to drive toward an outcome and to create coordinated movement. These aspects of reaching a goal are critical components of leadership, but they are one-dimensional.
Awning business succession: An in-and-out approach
January 14, 2025 | Awnings & Canopies, Business
The awning business offers enough challenges to keep you growing, consistency you can plan around, and is rewarding enough to keep you fulfilled.
The four C’s of workforce development
October 11, 2024 | Business
Workforce development as defined is a multifaceted approach that encompasses programs, policies and initiatives designed to enhance individuals’ skills and knowledge, enabling them to thrive in their respective fields. While workforce development is a problem that all businesses face, more spe…
Effective leaders encourage their employees’ creativity
August 1, 2024 | Business, Markets
When we think of assets in an organization, our thoughts generally lean toward the accounting definitions. We have cash tied up in inventory and accounts receivable. We have cash tied up in equipment or other fixed assets. And we have cash tied up in, well, cash. These are all perfectly acceptable d…
An introduction to the PAMA board
June 18, 2024 | Awnings & Canopies, Business
Professional Awning Manufacturers Association is thrilled to be part of the ATA’s Awning and Shade Newsletter as we will be writing about pertinent industry topics on a quarterly basis. Our goal is to provide a collective voice discussing things that we believe are important for our industry, fro…