Getting the word out about fabric graphics

August 1, 2016  |  Fabric Structures, Feature, Graphics, Tents

Fabric graphics have become a marketing and branding essential. As they go outside to play, the medium is definitely part of the message. Fabric graphics are a perfect vehicle for our branding-obsessed culture, providing the ability to transmit messages in fun, colorful, impactful and attention-gett…
Digital printing: New fabrics, inks and printers are expanding graphic applications, indoors and out

June 16, 2016  |  Feature, Graphics, Markets

Advances in technology are making custom graphics easier, more affordable and much more impressive. Fabric printing has come a long way from the days when vinyl banners were the norm in signage and screen-printed T-shirts were the gold standard in custom apparel. “Advancements in digital printing …
Special effects for digitally printed interior décor

June 14, 2016  |  Graphics, Markets

Combine textured fabrics, dazzling metallic effects, LED lighting and acoustics for interiors that impress. In and of themselves, digitally printed wall and window coverings, as well as upholstery-type products for interior décor, add pizzazz to residential and commercial settings. Additional effec…
How does SEG framing work?

June 1, 2016  |  Graphics, Markets

Most SEG framing is meant to be assembled at the site where it will be used, says Casey Ford, president and CEO with 40 Visuals in Spring Lake, Mich. “Current SEG framing is extruded aluminum and is designed to be able to assemble easily,” Ford says, “but if the SEG framing system is to provid…
A sharper image

June 1, 2016  |  Graphics, Markets

Versatility, flexibility and easy handling are making Silicone Edge Graphics increasingly popular in a variety of markets. Silicone Edge Graphics (SEG) systems have become extremely popular in the retail, exhibition and decor market segments for both frontlit and backlit applications. “Today I con…
Breaking from tradition

October 1, 2015  |  Feature, Graphics, Markets

Game-changing shifts in the flexible substrate printing market prove the rules are changing in the growing graphics industry. It’s not news that fabric graphics are booming. Thanks to continuing advances in technology, printing on flexible substrates has experienced reliable growth for years. More…
Printing possibilities

October 1, 2015  |  Graphics, Markets

More technology There are two main parameters that shops look at when they’re investing in printers: print quality and speed. Both have been improving markedly. In recent months, Rainier Industries has been upgrading to Durst Rhotex’s P10/P12 series of direct-to-fabric printers. Scott Powell, ma…
Stretching colorful options

April 1, 2015  |  Graphics

Here is a winning formula for wide-format print shops: Produce vibrant, high-quality graphics quickly and easily on a variety of materials and in a more environmentally friendly manner. What’s the catch? There doesn’t appear to be one, which is why latex printing is increasingly becoming the cho…