Ken Jacobs gets his company noticed

July 1, 2010  |  Features, Marketing, Perspective

Ken Jacobs combines custom innovation and targeted advertising strategies to generate sales. By Sigrid Tornquist “That’s always the challenge—keeping the phones ringing and customers coming in the door,” says Ken Jacobs, owner of Raymond Brothers Ltd. in London, Ontario, Canada. “We get re…
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3-D technology advances marine fabrication

June 1, 2010  |  Business, Features, Marine

Simplify and standardize fabrication methods with cutting-edge software and hardware tools. By Maura Keller In the world of technology, change is a constant. For the marine fabrication industry, technological advancements in the area of three-dimensional (3–D) software and hardware engineering…
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Fabric composites advances open new markets

June 1, 2010  |  Business, Features, Markets

Technological advances in fabric composites lead companies into new markets, and new opportunities in old ones. By Janice Kleinschmidt America3’s victory over Stars and Stripes to capture the 1992 America’s Cup did more than fuel widespread enthusiasm for yacht racing in the United State…
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Go green for the good of your business

June 1, 2010  |  Business, Features

Recycling and repurposing fabric will bring the satisfaction of doing what’s right— and boost your bottom line. By Jan Brenny Being ‘green’ is becoming a necessary part of doing business today. Operations of all sizes and across all industries are adopting business models tha…
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Jeff Viehmeyer takes a custom approach to business

June 1, 2010  |  Features, Management, Marine, Perspective

Jeff Viehmeyer balances quality, cost and time in a customized approach to customer satisfaction. By Sigrid Tornquist “Excessive perfectionism can strangle success. Every project has a correct balance between quality, cost and time—and you have to find the balance between them,” says Jeff Vieh…
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Vehicle graphics present marketing opportunities

May 1, 2010  |  Features, Graphics

With the help of new products and technology, test-driving the vehicle wrap market can accelerate your business into the black. By Sigrid Tornquist When vehicle wraps exploded onto the market in the 1990s in all their mobile, colorful and visually enticing ways—we stood still. We stood and wat…
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Color management for digital printing

May 1, 2010  |  Features, Graphics

Ensure precise color and efficient workflow by following these techniques. By Brian Ashe The modern worlds of prepress systems are designed for fully digital, modular and open production workflows. Input systems for image capture, hardware and software for color processing, and output devices play k…
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Scott Campbell makes room for unexpected opportunities

May 1, 2010  |  Features, Management, Perspective, Tents

Scott Campbell’s acquisitions span market segments and expand profits. By Sigrid Tornquist “It was not my plan to diversify and grow this company—my plan was to work in this company for about five years and then return to the seafood industry. But that didn’t happen,” says Scott Campbell, …
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Avoiding the greenwash cycle

May 1, 2010  |  Business, Features

What certification really means to you and your customers. By Juli Case Sustainable. Eco-friendly. Green. Carbon footprint. These words, and the concepts behind them, have become commonplace in business today. Not only are they all over the popular media, but they now have a place in business plans …
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How eco-friendly is your ink?

May 1, 2010  |  Features, Graphics

Eco-friendly inks protect your health and the environment. By Michael Labella When it comes to digital printing and the environment, things can get “messy.” Consumers demand vibrant colors that will withstand washing, light exposure and crocking. Manufacturers respond with the developmen…
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