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Preventing permastink goes beyond antimicrobial solutions
September 1st, 2017
It’s everywhere and it’s not attractive. Permastink—the unpleasant smell that won’t wash out of textile products—has become a topic of conversation for consumers and brands alike. Polyester and other synthetic fibers are the materials of choice for the active performance and athleisure styles consumers now wear throughout the day. Unfortunately, these synthetic fibers are perceived […]