Making the most of trade show visits

September 1st, 2008

Have you ever heard of trade shows referred to as “living magazines”? The exhibitors are the advertisers, the conferences and keynote speakers are the editorial material, and the attendees are the readers. Here are few techniques to get the most out of your trade show visit. Make a “to do” list. List the booths that […]

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Practicing good customer service on the phone

May 1st, 2008

Better customer service starts with a smile; even when it’s a telephone call, it makes good sense to use a friendly tone of voice. Listen to good speakers on the radio and note the warm, inviting tone of voice. You want to replicate this relaxed, easy-going style in all of your telephone calls. Also, give […]

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