Archives

Using purchased images

September 1st, 2008

Purchased images and art are often used in print and on the Web. The term clip art refers to images—primarily electronic—that can be obtained from Web sites. This type of artwork, as well as stock photos, is not custom work created for your specific project; the art is offered as a completed image. Some computer […]

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Using the web

May 1st, 2008

Businesses today need to use the Web in partnership with print. Both mediums have strengths and weaknesses, so finding just the right balance can save your company money, and strengthen your brand. Web strengths Web design is one-dimensional and a scrolling experience for the user. Moving around is what the Web is about; Web design […]

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