Vehicle wraps present growth opportunity for sign shops

March 1, 2007  |  Feature, Graphics

The owner of every car, boat, minivan, helicopter, semi-truck trailer, and fleet vehicle in your city is a potential new customer. By Lou Dzierzak Hey, look at that! Ten years ago, a car, truck, or van driving down the street covered in colorful vinyl graphics would have stopped pedestrians in their…
The return of wallpaper

March 1, 2007  |  Graphics

By Susanne Jansson There is an old adage that says, “What goes around comes around.” The history of wallpaper is a perfect example of a design tool that has seen its popularity come and go. Once dismissed as something better suited to grandma’s parlor, wallpaper is being reconsider…
Building wraps spur sales for print shops

March 1, 2007  |  Feature, Graphics

Creating advertising and event banners large enough to cover the façade of a building is a market that can’t be ignored. By Lou Dzierzak At the 2000 Winter Olympics in Salt Lake City, more than a dozen buildings were decorated with super-sized banners celebrating the competition. Since …
Fabric facts

March 1, 2007  |  Feature, Graphics

There are no easy answers or “magic” fibers, yarns, finishes, and coatings to meet every application. By Phil Age and Jean K. Dilworth Selecting the best fabric for your final application or product depends on the manufacturer’s method of creating fabric from fibers and yarns. The …
Printer pointers

March 1, 2007  |  Feature, Graphics

Your guide to asking the right questions before you buy. By Phil Age and Jean K. Dilworth There are numerous factors to consider before making the decision to by a new printer. First, does your current printing operation have excess demands that can only be met by labor working overtime? If the answ…
Fabric hits the runway

March 1, 2007  |  Graphics

By Lou Dzierzak The event. Paul Mitchell Fashion Show stage set for a traveling trade show exhibit and/or hair show event. The company. Pink, Inc, New York, N.Y. The task. John Paul Mitchell Systems hired Pink, Inc. to build two large tension fabric structures. Featuring larger than life photographs…
Adaptive Textiles adapts to meet customer needs

January 1, 2007  |  Graphics

By Lou Dzierzak Jeanelle Dech was just eight years old when she started selling quilts and doll clothes to neighborhood boutiques. A childhood hobby soon became her professional career. Years later, frustrated by the existing interior design business model, Dech and her husband Larry saw an opportun…
Good use of typography helps make the right statement

January 1, 2007  |  Graphics

Don’t overlook how good typography will capture the viewer’s eye and support your message. By Marti Naughton When printing on fabric, choosing the right image, fabric, and printing options are all important decisions. But don’t overlook how good typography will capture the viewer&r…
The right time for a bold move into the fabric graphics market

January 1, 2007  |  Feature, Graphics

Better fabrics, inks, and equipment, as well as exciting new markets, have converged to create an explosion of graphics on fabric. By Jill C. Lafferty Patrick Hayes still remembers a comment from one of his company’s earliest customers, the proprietor of a screen print shop. “I recall th…
Understanding RIP

January 1, 2007  |  Feature, Graphics

Q&A with Roberto Santos You’ve purchased a printer that looked so good on the show floor. The price was right, and for good measure, the salesperson threw in some ink cartridges and a free RIP package. But is this particular RIP right for your shop? For your employees and workflow? For the…