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Enduratex expands marine products representation
January 29th, 2020
Enduratex™ has expanded its marine product representation through a new relationship with Coatney Sales and Haimes Coleman Group Inc., according to Eric Petersen, director of sales and marketing for Enduratex. Craig Coatney, principal of Coatney Sales, and Charlie Haimes, a principal in the Haimes Coleman Group, will cover the Midwest and Southeast regions, respectively. “We […]
Petersen promoted at Enduratex
January 23rd, 2018
Eric Petersen has been promoted to director of sales and marketing at Enduratex. In this expanded role, he will have oversight of the marketing for the company in addition to his role as manager of national sales. Petersen joined Enduratex in 2011 as sales manager and was previously associated with Omnova Solutions and Avery Dennison.
Shadow strength
September 1st, 2017
Enduratex has introduced Overshadow, its first combination TPO fabric with a PU topskin and a new offering in its earth-friendly Puretex collection. The high-performance fabric with applications in the contract and hospitality markets has UV-stabilized pigments that last a minimum of 300 hours, an abrasion resistance on the Wyzenbeek of 100,000 cycles #10 Cotton Duck, […]
Countering myths about vinyl
May 26th, 2017
Enduratex has joined forces with the CFFA (Chemical Fabrics and Film Association) and Vinyl Verified, a vinyl advocacy group, to set the record straight about the benefits of vinyl. The effort is aimed at correcting false and disparaging claims about vinyl in the marketplace. The group points to the advantages of vinyl in many applications […]
A geometric wave
February 1st, 2017
Palm Harbor has a leather-like look with a weave embossed pattern. Its topcoat, Forbid SRT, increases stain resistance while preserving the integrity of the fabric luster and softness of the faux leather textile. Palm harbor exceeds 100,000 cycles on the Wyzenbeek Test and has a cold crack rating of -10 degrees F. The collection is […]
Enduratex™ moves headquarters
January 20th, 2017
Enduratex™, a provider of vinyl-coated fabrics to the automotive, hospitality, marine, health care and spa industries, has moved its U.S. corporate headquarters from Mira Loma, Calif., to Corona, Calif., as of Jan. 1, 2017. The move will enable staff expansion and accommodate additional customer needs. The company also introduced a new logo that represents the […]
Expanding design
November 1st, 2016
Synchronicity is an extension of the Eduraprint program, a roto-gravure, three-color print offering that can be customized with a 200-yard minimum. In addition to the Enduratex topcoat, Produratect Plus, it is equipped with an abrasion resistance rating of 100,000 cycles and is mildew resistant and backed with the Eduratex knit backing. Pattern names and corresponding […]
Rough and tough
September 1st, 2016
Vaquero is a supple, faux leather with a soft suede-like feel. With ranch-inspired names like Apple Jack, Night Rider, Mesquite and Lariat, the color line evokes a western aesthetic and is available in 13 warm-toned SKUs. It can sustain extreme temperature and exceeds 100,000 cycles on the Wyzenbeek durability test. Enduratex™ Mira Loma, Calif., USA […]
Enduratex announces new vinyl collection: Eel
December 30th, 2015
Enduratex, a California-based manufacturer of vinyl-coated fabrics, has announced its latest collection, Eel. Eel is Enduratex’s newest offering to its exotic texture product lines. Subtle colorings are from the marine world with whimsical names such as scampering sandpiper, salty air, fire coral and other sea inspired colors. Eel is fortified with Enduratex’s ForbidSrt (stain-resistant topcoat), […]