Will the Vikings ever win the Super Bowl?

February 1st, 2018

Whether you’re a football fan or not, you’re probably aware that in a few weeks (as I write this), Minneapolis will be hosting Super Bowl LII, about four miles from my house (the newscasters don’t always mention that part). Last Sunday, the Vikings pulled off a stunning last-minute victory over New Orleans, sending a bunch […]

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Marketing to millennials

December 1st, 2017

Take two ideas and put them together to make one new idea. After all, what is a Snuggie but a mutation of a blanket and a robe? ~Jim Kukral For years now, I’ve been endearing myself in meetings with manufacturers by asking questions like: “So when will there be an awning that is delivered by […]

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Manufacturing fuels innovation

November 1st, 2017

And I know this happens because I took economics, and I’d explain it to ya, but I flunked that course. Not my fault. They taught it at 8 o’clock in the morning. And there is absolutely nothing you can learn out of one bloodshot eye.   ~Lewis Black When I was in college, I took a […]

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IFAI Expo 2017: Report from New Orleans

November 1st, 2017

Despite the hurricanes and wildfires of late summer, IFAI Expo 2017 attracted many new first-time attendees to New Orleans in late September. And exhibitors reported that attendees were more likely than previous years to purchase their products, services and equipment. Aside from exhibitor-attendee interaction, the show floor was a hive of lively “campfire” educational sessions […]

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Disaster relief and rebuilding

October 1st, 2017

It is a mistake to think you can solve any major problems just with potatoes. ~Douglas Adams Hurricanes. Earthquakes. Floods. Fire. It’s only September 18 as I write this, and this month is already on the record books. And, according to today’s paper, the atmospheric parade just keeps on coming, Atlantic and Pacific: Maria. José. […]

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Community service

September 1st, 2017

Vision is dandy, but sustainable company excellence comes from a huge stable of able managers. ~Tom Peters September is IFAI Expo month, and this year’s programs, events and exhibits are focused more than ever on making the workmanship surpass the materials—even the amazing materials on the show floor in New Orleans. It’s an education in […]

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Planning for the circular economy

July 1st, 2017

Economics is an older science than ecology, created (if not perfected) during times when there were no scarcities of natural resources (and no wild-eyed college freshmen running around flashing their “Earth Day 1970” buttons at each other). In ecological science, there really is no concept of unlimited resources. Economics is necessarily focused on short time […]

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The only strategy

June 1st, 2017

At the recent MMPA (Minnesota Magazine & Publishing Association) Summit & Expo, focused this year on digital publications, I attended a session on how to enforce trademark and copyright laws when much of the public feels that anything found online is free for the taking. According to our speaker, a patent attorney, if you find […]

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The radishes strike back

May 1st, 2017

Some weeks ago, I listened to my cousin’s husband Fred as he told a tale of shopping and marital compromise. Apparently he’d gone out to run some errands, was attracted by a nearby brewery, and completely forgot that he’d been firmly instructed to pick up some cat food. Wishing to maintain household harmony, Fred sent […]

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Beware the local radishes

April 1st, 2017

Whenever anyone says something about being on Cloud 9, I have to wonder about the populations of Clouds 1–8. Are there predestined atmospheric locations for those having a bad hair day, a flat tire, two flat tires, a screenwriting career? Is Cloud 1 the lowest level, or does it continually sow discord by boasting the […]

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